Transformation of Eataly

June 2025
•
Eataly

What if we transformed Eataly? 50,000 square feet of culinary playground. Over 40 food stations, 4 DJ rooms, 1,100 guests, and 6,000 on the waitlist.

THE STORY
50,000 square feet of Eataly Yorkville. Transformed into an all-you-can-eat culinary playground.
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BECOME A SPONSOR
THE DETAILS
Venue.
50,000 square feet of Eataly Yorkville transformed into an immersive, all-you-can-eat culinary playground. Every corner of this iconic food hall became part of the experience.
Scale.
Over 40 food stations and unexpected experiences. Live cooking classes. Tattoo parlours. Salon-style bars. Poetry postcards. 4 DJ rooms including in the pasta and grocery areas. Every corner offered a new surprise to discover.
THE IMPACT
Numbers.
Over 1,100 guests experienced the night. 6,000 more waited on the waitlist hoping for access. Demand that proved the appetite for something different.
Purpose.
A portion of every ticket was donated to Second Harvest. Great food, great people, and giving back to the community.
WHAT THE FAQ?
How often do you host events?

We focus on quality over quantity with major experiences every 1-2 months. We aim to create larger, higher-impact experiences designed to be truly unforgettable and worth clearing your calendar for.

Can I bring a friend?

Any past guests who receive the invitation can bring their friend(s). Please join our waitlist to potentially receive the invitations directly.

Where are events held?

We host experiences across North America (and soon worldwide) in exclusive, carefully selected venues, from cultural landmarks and intimate private locations. Each venue is chosen to enhance the theme and create the perfect atmosphere for connection.

Who attends?

Our community spans every walk of life - creatives, entrepreneurs, operators, professionals, and anyone who values real connection. What brings them together is a community. We intentionally curate the energy so that introductions feel natural - where friends of friends connect effortlessly, and strangers feel like they’ve been part of the circle all along.

How do I get invited?

Join our waitlist to be notified when new experiences drop. Once announced, you may receive a unique access code to purchase tickets.

TESTIMONIALS

What guests say

"this experience was amazing and I'd love to come again. thanks for the invite ❤️ keep doing what you're doing !”
"You guys did amazing, keep thriving!! 🎉✨ Love the concept with the clothing donation, the idea of offering tattoos and haircuts providing opportunities for those who may lack the time or funds for it. Your initiative is truly impressive."
"What an amazing experience!!! Thank you!!!! Can't wait for the next one❤️"
"It was sooooo fun!! Thank you for having us there!! Looking forward to attending another event!! 🔥"
"impressive!! Thanks for being such a wonderful host and organizer, you've made everything feel so fun and welcoming!! 😊❤️"
"this experience was amazing and I'd love to come again. thanks for the invite ❤️ keep doing what you're doing !”
"You guys did amazing, keep thriving!! 🎉✨ Love the concept with the clothing donation, the idea of offering tattoos and haircuts providing opportunities for those who may lack the time or funds for it. Your initiative is truly impressive."
"What an amazing experience!!! Thank you!!!! Can't wait for the next one❤️"
"It was sooooo fun!! Thank you for having us there!! Looking forward to attending another event!! 🔥"
"impressive!! Thanks for being such a wonderful host and organizer, you've made everything feel so fun and welcoming!! 😊❤️"
"I MADE IT THERE!! it was the best experienceeee, now how do I go to the next one😩😭😭"
"Hii!! Thanks so so much for yesterday it was incredible!"
"i just want to say we had the best time ever AGAIN. i ran into old friends there and i truly look forward to your events - they're so unique and you really are changing the scene when it comes to a night out. thank you for all you do!!!! it doesn't go unnoticed"
"THANK YOU FOR AN AMAZING EVENT, I HAD THE BEST TIME, I WISH IT LASTED EVEN LONGERRRRR 💜💜💜 LOVE U GUYS ❤️"
"YYWW welcome, Definitely a dream come true, and damn I was mind blown! Never seen this kind of party - the best! Although I missed my chance with a tattoo 😭😭😭 would love to go again - I'm 🙏🙏 for it 😍"
"I MADE IT THERE!! it was the best experienceeee, now how do I go to the next one😩😭😭"
"Hii!! Thanks so so much for yesterday it was incredible!"
"i just want to say we had the best time ever AGAIN. i ran into old friends there and i truly look forward to your events - they're so unique and you really are changing the scene when it comes to a night out. thank you for all you do!!!! it doesn't go unnoticed"
"THANK YOU FOR AN AMAZING EVENT, I HAD THE BEST TIME, I WISH IT LASTED EVEN LONGERRRRR 💜💜💜 LOVE U GUYS ❤️"
"YYWW welcome, Definitely a dream come true, and damn I was mind blown! Never seen this kind of party - the best! Although I missed my chance with a tattoo 😭😭😭 would love to go again - I'm 🙏🙏 for it 😍"
"THE BEST FRIGGIN TIME!!! Still not over it 😭 keep doin what you're doing 🙌 parties are UNMATCHED 💯"
"no words can explain how frigging insane last night was... i had really high expectations and my friends and I just had the most insane time ever. Can't believe we had sushi and got haircuts and got tattoos??? your DJs are insane. Please keep us on the invite list. Don't ever want to miss out"
"so so fun last night thanks for the invite, friend you're a goat of curating experiences 👍🔥 hope to meet you at the next one 💗"
"Good morning! Just wanted to say thank you for the invite to your event on Saturday. I had a BLAST - so many activities, and only after looking at your stories did I realize I even missed some 😅 ++ the music and vibes were 👌🔥 Great job for putting together a wonderful event!!"
"THE BEST FRIGGIN TIME!!! Still not over it 😭 keep doin what you're doing 🙌 parties are UNMATCHED 💯"
"no words can explain how frigging insane last night was... i had really high expectations and my friends and I just had the most insane time ever. Can't believe we had sushi and got haircuts and got tattoos??? your DJs are insane. Please keep us on the invite list. Don't ever want to miss out"
"so so fun last night thanks for the invite, friend you're a goat of curating experiences 👍🔥 hope to meet you at the next one 💗"
"Good morning! Just wanted to say thank you for the invite to your event on Saturday. I had a BLAST - so many activities, and only after looking at your stories did I realize I even missed some 😅 ++ the music and vibes were 👌🔥 Great job for putting together a wonderful event!!"

Be part of

Curated experiences. Authentic
connections. Limited access.

What's next

JOIN THE WAITLIST
BECOME A SPONSOR